“My first trip to Japan” is the title of BE NINA FW 23/24 collection.
It is nothing more than the manifestation of several ideas blossomed during a fall in Tokyo.
Some images, more than others, marked the creative direction of the collection. In fact, It is possible to identify elements of some Japanese subcultures such as moe anthropomorphism and the Gyaru, typical of Harajuku street style.
The city itself laid down the pastel colour palette of the collection juxtaposed with the characteristic blue of Japanese school uniforms.
Each garment presents distinctive "kawaii" details: hand-embroidered patches of old napkins and silk applications of little animals whose outline is obtained from old cake moulds. Traditional Apulian crochet tablecloths and curtains have been reshaped into unique and inimitable garments.
Sabrina Bonatesta, womenswear fashion designer from Brindisi and from the world.
She graduated in Fashion Design at the Ravensbourne University of London in 2019. The designer debuted at the Graduate Fashion Week with her collection “ME & TE(A)”: a meeting between surreal, sustainable and artisanal. This collection was featured in the 10th edition of Vogue Talents September 2019 recognising Sabrina as one of the UK's top emerging talents.
Despite her work experiences between London, Paris and Milan, the success of Me & Te(a) prompted the designer to come back home and launch her independent fashion label Be Nina.
Be Nina is a sustainable, artisanal and surreal fashion brand born in Puglia from 2021.
The name itself comes from the designer’s childhood nickname "Binina" . It later became "to be niña" ("little girl" in Spanish) up to the actual "Be Nina".
Childhood is a primary word during the creative process of the designer who, lost in the Peter Pan syndrome, often draws inspiration from children clothes of other times, memories of her past and from antique toys.
The uniqueness of the brand comes from up-cycling ancient materials of the Apulian tradition such as hand-embroidered doilies, sheets, tablecloths and towels.
Officially debuting in 2019 at the London's Graduate Fashion Week, Be Nina has already launched 3 womenswear collections that can be purchased in Japanese shops and they will soon be available online across Europe.