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Sino-Italian Fashion Town by CHIC Group, based in the urban area of Xi’an International Community (XAIC), returns to Milano Fashion Week for the third time, in partnership with Camera Nazionale della Moda Italiana, to give eight emerging Chinese designers the opportunity to showcase their brands and collections during the February 2020 edition of the Fashion Hub. Due to ongoing emergency in China and travel restrictions, this year the static exhibition will turn into a digital project.

CHIC Group, joins Camera della Moda, expressing a message of inclusion and closeness and have teamed up to guarantee the safest possible way to allow China to be part of Milano Fashion Week and how to help designers to have their voice heard in a difficult moment like the current one.

CHIC Group is one of the most dynamic Chinese players in commercial real estate investment and management, featuring projects all over China. CHIC is in the front line to support China during difficult time and will actively participate in the official launch of the initiative, China We Are With You, promoted by CNMI at the presence of Italian and Chinese authorities during the opening event of the Fashion Hub.