CAMERA NAZIONALE DELLA MODA ITALIANA AND MASTERCARD TOGETHER FOR A PRICELESS EXPERIENCE
Camera Nazionale della Moda Italiana and Mastercard, the Association’s institutional partner, have teamed up to offer fashion fans and addicts a Priceless experience.
During the Milan Fashion Week, Mastercard holders will be able to take part in a charity auction to win a digital Priceless Experience with Alberta Ferretti.
Alberta Ferretti will offer the winner of the auction and three accompaniers an exclusive virtual tour of certain rooms in Palazzo Donizetti, the maison’s longstanding headquarters in Milan, and a digital meet&greet with the designer herself.
The auction opened on 17 September at priceless.com, the platform for Mastercard holders that gives access to unforgettable experiences enabling users to get closer to their passions.
All the proceeds from the charity auction will go the Italian Red Cross for its “Il tempo della Gentilezza” (Time for Kindness), an initiative in favour of the more vulnerable members of society, those of fragile health and in precarious social conditions.
For further information, visit the website