Etro sponsors the “Frida Kalho” exhibition

03/13/2014

An exhibition of work by Frida Kahlo, sponsored by the Etro fashion house, will be on show at the Scuderie del Quirinale in Rome, between March 20^th and August 31^st 2014.

The exhibition will feature more than 100 works from the largest and most important Mexican, American and European collections, together with photographic portraits of the artist. It represents the most comprehensive solo exhibition of Frida Kahlo’s work ever to be mounted in Italy. The retrospective is being curated by the well-known expert, Helga Prignitz-Poda, a recognised specialist in the work of this artist.

The link between Etro, a company committed to art and culture, and the paintings of Frida Kahlo, a representative of the 20th century artistic avant-garde and famous feminist icon, can be found in their common enthusiasm for colour and travel. Indeed, Veronica Etro already paid homage to the artist in her 2004 “Sud” collection, and the image of the “Charreria” (horseman) offered a new tribute to the Mexican imagination in the Spring/Summer 2014 menswear collection.