Press releases

02/14/2012

The web site of Camera Nazionale della Moda Italiana will include new services

Chinese language, electronic agenda and editorial approach

Trends and scenarios of communication are continuously evolving; developing an interface with greater accessibility is the key for success. On this principle is based the development of the new edition of the site www.cameramoda.it, which improves its usability on different technology platforms and can also be used in the Chinese language. The Chinese translation underlines the new opening of Camera Nazionale della Moda Italiana toward the Asian markets.

Along with the valuable service “My Calendar” through which the calendar managed by Camera della Moda evolves in an interface of on line electronic agenda specifically aimed at journalists, buyers and professional of the sector, the site cameramoda.it proposes a story telling editorial dedicated to the activities of the Made in Italy players. From the Maisons to the shows, from the Showrooms to the pre-collections, from bloggers to most important international newspapers and then models, professionals, photographers,: cameramoda.it will offer a digital publishing platform able to recount the many protagonists, aspects and working flow of the Italian Fashion System, presenting it to the worldwide digital audience and last but not least sharing it on the social network platforms.

Live streaming and photo galleries from the shows, but also reportage and insights: the web site cameramoda.it will have strong multimedia functionality which will make it attractive to fashion victims all over the world and to professional of the sector.

 “Our aim – explains the Director delegated to Internet Carlo Capasa – is to develop a multi platform instrument which can look at the future of communication in the most appropriate and efficient way possible”.  

The project, the development and the activity   related to the web site of CNMI are coordinated by Carlo Capasa in cooperation with a technical team and an editorial staff both internal and external.

Milano, February 14th 2012