Previous monthMilan Fashion Spring Pre-collection is back in town, the event conceived and organized by Camera Nazionale della Moda Italiana, will be held in Milan from Friday, May 11th to the last week of June 2012.
The event, now in its ninth year, aims to promote the Pre-collections of the Maisons who want to present to buyers, well in advance, styles and trends that characterize spring/summer 2013. Camera Nazionale della Moda Italiana has an official calendar with dates, times and addresses of these important events dedicated exclusively to buyers from around the world. The importance of the event has, during years, been acknowledged both by designers and buyers.
As of today the calendar of this year edition can count on 17 brands of clothing and 15 of accessories. To the major brands such as ETRO, GIORGIO ARMANI, MOSCHINO, MISSONI, VERSACE, who participated in the latest editions and have enthusiastically confirmed their presence, we can add many other names that have requested to adhere.
"Most of the revenues of a collection come from the sales of the pre-collections, hence, years ago, - explains the President of Camera Nazionale della Moda Italiana, Mario Boselli - we decided to formalize this moment of trade and draw up a timetable that would gather the events of the fashion houses for the purchasing campaign in order to facilitate the work of operators and companies."
"Enable and support the efforts of companies, especially in a time of generalized crisis, - explains the President of Camera Nazionale della Moda Italiana, Mario Boselli - positively feeds the market and allows for an increase in flow of Italian and international buyers in Milan."
Milano Moda Spring Pre-collection is one of the 9 moments that Camera Nazionale della Moda Italiana organizes and coordinates in Milan during the entire year and it is promoted through a significant advertising campaign in major national and foreign newspapers, on the most important portals of the sector and on the website of CNMI www.cameramoda.it.
Milan, May the 10th
